A mouthful of culture, a mouthful of sweetness. Tea is not just a drink, it has a lofty status in Chinese culture and has derived unique history, customs and economy. Growing in the pure ancient forests of Yunnan at an altitude of 1700 meters, Yuncha is known for its strong tea flavor and unique sweet. Designer Lin Shaobin understands the cultural status of tea and reflects it in the packaging design of tea. The two packages of yellow and white kraft paper are printed with Chinese landscape illustrations, hidden in the scroll. Encapsulated paper rope injects human temperature into the package.

Country
China

Year
2017

Client
Runyuanchang

Affiliation
Lin shaobin Design

Designer
Shaobin Lin