The first work that entered Puxiang a year ago actually came with full sincerity. I wanted to be a hit, but I didn't expect it to fail, but there are still many friends who gave valuable suggestions.
A year has passed and I have come to fulfill my promise.
Special care to do the design, from the market positioning, market demand, user experience, designer psychological multi-faceted consideration to confirm the product direction, as well as the whole thinking process. Polishing of cost, structure, materials, details, etc., video display of renderings, if you are interested, you can turn over the first work on my homepage.
I listened to the kind advice of my colleagues.
Discussion of current market disappointment
Past Review
After a long period of polishing, the final landing form is presented to everyone, hoping to like it.
Physical photo
Casual shooting
Wear matching pieces
Elegant organization
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Therefore, in essence, the modular combination umbrella handle has directly changed into a personalized portable umbrella tube for storing umbrellas. This direction is good. It is equivalent to buying an umbrella and giving you an extra special small umbrella bag. However, it should also be considered: 1. Whether the umbrella tube is easy to mold and emit peculiar smell; 2. Whether to go in the direction of the extreme umbrella tube IP. Because now the nature of the second generation has changed and has become a subsidiary periphery of umbrellas. The proportion of practicability is reduced and the proportion of emotional value is increased. That is, if this periphery does not make users very willing to pay the premium out of their own pockets, users will probably still choose to buy an umbrella because of the cost performance, and then directly use the lanyard that comes with the umbrella to carry it in their hands. If you want to transfer some excellent IP images to the umbrella tube, you can define some young women or men who like various novel mobile phone cases and other products, and directly turn the umbrella tube into an all-round trend wearing object.
Moldy is indeed a point I have never considered. I can come and share it with you when I have user data!
IP here is the original idea, the essence is to do the surrounding of Wen Chuang!
It’s all about practicality!
Fashion
This style is really nice.