Market Research:
Jiangxi Province Green Food Industry Co., Ltd. was founded in 2002, "green food, professional specialty".

Project background:
On the basis of fully tapping the resources of local specialties, a world of green delicacies and specialties has been developed. After ten years of grinding a sword, identified as the national agricultural industrialization key leading enterprises.

Product Strategy:
Rococo carries out product packaging design for young consumers based on the existing product line and industrial chain of green food.

Optimization upgrade:
The product category planning, so that it gradually integrated into the modern mainstream consumer groups in line with the characteristics of the product.

Solution:
1. The products are divided into six series: tea cake, dry goods, kudzu powder, cured products, aquatic products and jujube cake.
2. Each series uses illustrations with different elements for performance, and the brand area is identified with color blocks to ensure that the overall visual style of the six series is unified under the premise of differentiation.