Project-ACEGOLF Service-Brand Visual Design-TIM

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Aisi Golf Education College is dominated by education and communication, which is different from traditional golf clubs.

When communicating with the brand, the brand wants the brand to take "simple" content with European and American style as the main visual output.
At the same time, I hope to convey that Aisi education takes care/care as the core.

In designing icons, as designers, we have also made many arguments and choices.
Because in the traditional golf industry, most icons are cumbersome and have a large repetition rate.

We finally decided to design with hugs as the main line, and the positive and negative hugs just echo the golf swing and greens.
Ensure that the brand has enough content to express its richness when the customer only looks at the icon.

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Ace Golf Education Academy is education and dissemination oriented, different from traditional golf clubs.
When communicating with the brand side, the brand side hopes that the brand will use "simple" European and American-style content as the main visual output
At the same time, I hope to convey that Aisi education is ba-sed on caring/nursing.
In designing icons, in fact, as the designer, we have also conducted many demonstrations and choices.
Because in the traditional golf industry, most of the icons are complicated to express, and there are many repetition rates.
We finally decided to start the design with hugging as the main line, and the positive and negative hugs just echoed the golf swing and the greens of the Gao couple.
It is guaranteed that when customers only look at the icon, it is refined enough and the brand has enough content to express its richness.