The IP designed for the ChatBot internal program of the latest launch of NIKE HR team is considered because NIKE's values are "doing the right thing: honesty, truthfulness and fairness". We have created vivid story background settings for the two IP's, and designed two characters according to their living Nikeland settings and their love of sports. The follow-up also designed a set of emoji.
Creative Direction: Haidy
Character Story: Nicole Yan
Character Design: Siyang Dong
Graphic Design: Yue Miao
The copyright of this work belongs to 上海物集设计咨询有限公司. No use is allowed without explicit permission from owner.
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The expression is very rich, ha ha
666
Fashionista
It's too trendy
Not bad
Fun