A pastry package design that decompresses or resonates with young people's emotions.

This is a set of pastry packaging design, including butterfly crisp, mung bean cake, volcano cookie, etc. We have found that today's young people in China have become more reticent in real life because of their addiction to the Internet. They are not good at expressing gratitude, likes, or apologies to friends, colleagues, lovers, parents, etc. Communication leads to many misunderstandings in daily life, and everyone has no intention of resolving such misunderstandings.
We hope that everyone can convey emotions by sharing food, and these words can be put on the packaging in a clever way for them to pass on. We found that in China, because young people are addicted to video websites, but they will actively go to video websites to brush the barrage, so we make the pastry packaging look like a small TV, and all the words we want to express are put on the packaging by simulating the barrage. The main visual picture of each package personifies the pastry inside and creates an image with rich expressions, in order to express inner emotions.
This design is inspired by the modern virtual network, a way of dialogue with young people, and designs a new packaging based on the modern network society, which can express the emotions and concerns of modern young people.