Name of Work: Snow Bull Fine Brewing
Customer Name: Changchun Xueniu Brewing Beer Co., Ltd.
Service content: craft beer case design
Service team: Guyi Brand Packaging Design Department
Warm Tip: Guyi's original design and copyright certificate have been completed. Please think twice about piracy.
Gu yi's service content: brand strategy design (market analysis/consumer analysis/product positioning), LOGO design, brand English name, VI design, label design, label process formulation, outer box design, product video production, product picture rendering



Background: Snow Bull Brewing was formerly known as Maltado, a small beer workshop. In this shop, many popular craft beers are brewed. After nearly three years of development, it has become the first large-scale craft brewery in Changchun and even in the three eastern provinces. In order to cope with the better brand development, this time to join hands with the ancient design of the brand from scratch to have a new design.



Logo design creativity: Snow Bull brewed, brand name is strong IP symbol, we dig deep into its unique connotation, integrate beer product attributes, and create exclusive design language symbol of Snow Bull. Starting from the brand name with the way of transliteration design interpretation. SHARE: Share; NEW: New World/Things/Views.


Use the "quotation mark" model to express the product attributes: share, chat, talk concepts, and combine the "dialog box" and "cow" model to carry out the graphic design of the snow cow craft logo. Brand font design modern simplicity, tough shape, reflecting the snow cow's sense of strength. The logo design is simple and full of symbolic sense, which directly shows the brand IP (cow). At the same time, it digs deep into the social attribute of beer-sharing happiness and conveys the deep concept of "snow cow brews, sharing happy time with you.



Product packaging design: A good product packaging design allows consumers to quickly find your product among many similar products, increase brand awareness, and increase sales. With the help of unique creativity, the visual symbol of Snow Bull is enlarged on the packaging, the unity and coordination of the super symbol of Snow Bull in the brand vision is continued, the coherence and consistency of the brand vision are ensured, the raw material advantages of the product are highlighted on the packaging, and the advantages of the product are enlarged by hand-painted hops.

Share new, with you, the above is the introduction of the packaging design of the new brand of snow cow brewed beer. Special Note: The work has been put into the market and the copyright has been protected. Please do not plagiarize or embezzle it. The copyright belongs to the original ancient design. The editorial department of the ancient design brand was reorganized, the drinks were dressed in new clothes, and the design was found in ancient one. If there is any reprint, please indicate that it is from ancient one. Thank you! Key words: craft beer packaging design, wheat beer packaging design, beer packaging design company