The three squirrels joined hands in the design of righteousness, following the order of the Chinese system, and launching the Xianglin Yingrui Nut Ceremony, which helps the brand to seize the first opportunity of Chinese aesthetics with cultural empowerment and visual innovation. The subtle fusion of traditional culture and modern design not only endows the brand with a profound heritage, but also injects vigorous vitality into it. From the cultural relics of the Han Dynasty to the three squirrels "Xianglin Yingrui" gift box, spanning two thousand years, a cultural journey of "Han Dynasty aesthetic revival" has begun.
Han Dynasty Aesthetics: Han Dynasty art classic elements, into the gift box design, reproduce the aesthetic concept of power and order, highlighting the sense of majestic.
Symbol innovation: innovation from the ancient "three rabbits share ears", meaning harmony and prosperity, adding unique charm to the brand, inheriting the auspicious meaning.
The beauty of texture: reconstructed by modern design, it is used for embossing of gift boxes to enhance visual and tactile feelings and convey profound cultural charm.
Cultural rhythm: vertical typesetting in Chinese style, with both traditional charm and modern sense, is a delicate balance between tradition and innovation.
Authoring information
Name of Work: Three Squirrels Prosperity Huazhang Li Yao Ancient and Modern Series
Brand Holdings: Three Squirrels Co., Ltd.
Brand Fang: Rat Gui Qi
Packaging Design: Yuyi Design Office Lascaux Design Firm
Original Design: Chen Yiwen Gan Ding Zhe (Alex of Zanthoxylum bungeanum)
Visual Performance: Book Fly Dong Tian
Project Promotion: Lv Yuxing and Wang Yu
The copyright of this work belongs to 遇义设计事务所. No use is allowed without explicit permission from owner.
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I want to buy it after seeing it
This is also too beautiful
beautiful