Project background:
In 22 years, Hunan Satellite TV found us and wanted to create a tide to play IP pictogram.
After a month of analysis and research, we discussed with customers and created a panda image named AMO,
Follow-up also for the customer output IP planning marketing promotion strategy, so that IP quickly open up the market.
Also participated in the "thorns and thorns" activities, as well as the major artists.

Produced by: Shenzhen 997 Brand Marketing
Brand side: Hunan Satellite TV
Service Item: Tide Play-AMO Panda IP
Brand producer: Lao Yao
Director: Kaiwen
Project Director: Heng Zhen, Doubao
Brand planning: Liting
Design members: Ronaldinho, Cheng Jie, Xiao Ming, Xiao Qin
Graphic Design: Huai Xian
Three-dimensional design: Heng Zhen, Xiao Ming, Cheng Jie
Late Art: Cheng Jie
Project Summary: Huai Xian
Service content: visual strategy positioning \super single product planning \selling point planning \3D design \material design of product online conference