This cultural and creative product is inspired by the famous artwork of the Western Han Dynasty in China-the gilded bronze horse. It combines the essence of traditional Chinese culture and modern aesthetic concepts, and interprets the perfect integration of tradition and modernity in a new way.

The main body of the pattern is the outline of a horse, which shows the strength and elegance of the horse through the clever combination and filling of geometric shapes. The body part of the horse is composed of several graphics of different colors and sizes. These graphics are arranged in an irregular manner, which is not only dynamic, but also increases the layering and three-dimensional sense of the pattern. The horse's limbs, on the other hand, are outlined by simple lines and appear strong and robust.

In the use of color, we pay attention to the contrast and coordination of color, so that the whole pattern does not lose the traditional charm, but also full of modern sense.

This cultural and creative product not only reflects our respect and inheritance of traditional culture, but also shows our exploration and innovation of modern design concepts. We hope that through this work, more people can feel the charm of traditional Chinese culture and appreciate the uniqueness of modern design.


Project | Development and Design of Cultural and Creative Products of Qinhan New Town Cultural and Creative Design Center

Customer | Qinhan New Town Cultural and Creative Design Center

Team | Shaanxi Singularity Brand Planning Co., Ltd