Project PROJECT
Packaging Design of Chrysanthemum Tea in Shexian County

Service SERVICE
Brand Vision/Creative Packaging/Graphic Design

Team Team
Box wins box brand design group
Landing responsibility: box art
Supply Chain Management: Xiao Fei

Millennium Shexian, Treasure Gong Chrysanthemum; traditional craft-charcoal baking;
Huangshan Gongju has a certain influence, but it is not known that the authentic Gongju is produced in Shexian County, let alone that Shexian County is the origin of Huizhou culture. With a history of more than 300 years, Huangshan Shexian Gongju is known as the crown of chrysanthemum in the Chinese Pharmacopoeia.
Nine out of ten "She" don't know the word, but this is often the biggest identification point of the packaging brand.
We extracted the word "she" and knew the word "she" and Shexian county together.