Author: Zhao Yuxin
Introduction: This topic is a cooperation project under the scientific research project of Hunan Museum "Creative Product Design Based on Cultural Relics Materials and Demonstration and Application of Museum Derivatives". Based on the design of Mawangdui Han Tomb Lacquerware, Jun Xing Shi civet cat lines related cultural creation, in-depth study of the development of cultural and creative products under the national tide culture, and design the image IP and cultural and creative products of Jun Xing Shi civet cat under, it will be supplemented by augmented reality technology to realize interactive experience.
The lacquerware decoration of Mawangdui Han Tomb contains a rare image of civet cats. The cat has a round face and a round body, which is really cute. As a characteristic decoration in the cultural relics unearthed in Mawangdui of Hunan Provincial Museum, it is very unique and interesting. It provides unique cultural resources for creating the characteristic cultural and creative products of Hunan Provincial Museum. The subject designs the characteristic IP of Hunan Museum based on civet cat decoration, and designs civet cat blind box dolls based on trend culture, and realizes blind box interaction with ar technology.
A total of four blind box images were designed, which combined the cultural elements of Hanfu, and each blind box doll was integrated with Mawangdui cultural relics. Two civet cats are endowed with personality, dressed in Hanfu, one dancing sword and the other holding a wine container. The other two retain the cute state of animals, which are the images of greedy animals holding food plates and drilling into wine and holding chopsticks. Among them, the cultural relics attached to civet cats are all unearthed from the Mawangdui Han Tomb-Mawangdui horny long sword, Junxingshi lacquer ear cup, Junxingshi lacquer plate, lacquer chopsticks and wine. The color matching extends from the classic red and black matching of Mawangdui lacquerware to the color matching combined with modern style, which integrates the trend culture with the times while retaining the cultural elements. Open the blind box to get the built-in card to scan the civet cat model, and slide left and right to get civet cat dolls with different colors; there is a clickable button on the model, and click to get the label of the corresponding cultural relics in the blind box. Users can easily obtain the cultural information of the blind box of the museum, and increase the cultural understanding of the IP of Jun Xing Shi civet cat.

Original link: https://pinwall.cn/project/37614