Project Party: CR Snowflake
Awarded: IF Design Award 2024
Reporting Agency: One Point Design Consultation
Our service: award declaration | visual communication | booth construction | warehouse logistics
This series of packaging design is dedicated to Snow Beer's first pure malt draft beer in China, and is expected to highlight the pure ingredients and cutting-edge brewing technology of the beer. Its minimalist design combines a fascinating color scheme of distinctive auroral greens and pure whites, intricately woven with patterns of malt, hops and water ripples. This fusion of art not only redefines what pure malt draft beer looks like, but also embodies the ideal of natural health.