Project background: At present, Abison small spacing products have successfully entered the security monitoring, radio and television, conference systems and other fields. No matter from the perspective of R & D or manufacturing, the technical requirements of small-pitch LED display belong to the top level in the display industry, especially in product design, production, technology and other aspects, the technical requirements are extremely strict. The technological innovation and breakthrough of X1.2 shows that Abison is more mature in small-pitch technology, which adds new impetus to Abison's entry into the small-pitch market.

User pain points: product maintenance is too troublesome, the box is heavy and takes up space, the display effect is not perfect, and the box design is too monotonous.

Product strategy: modular design greatly improves the efficiency of product maintenance. user-level pre-maintenance reduces the difficulty of product maintenance and solves worries. boxes with a thickness of only 65mm can be installed in front of the wall, with an installation space of only 120mm, saving more than 80% of the space compared with conventional small-spacing products. Excellent brightness and color consistency: nanosecond response speed, 110 NTSC wide color gamut, high contrast ratio of 5000:1; the most natural color, the most real world: high grayscale, high refresh rate, high Contrast and low brightness and high gray, high consistency, high saturation and high uniformity. The HDV structure designed by the honeycomb structure has high strength, is not easy to deform, and has good flatness; the design of wireless connection between the box body and the box body ensures the reliability of the signal connection while pursuing the aesthetic feeling of industrial design.

User insight: In order to ensure that the general direction of the project is not wrong, the project has been communicated several times during the sketch stage. We try our best to know more about customers, know more about the market, and sort out the ideas of proposals many times to ensure that we and customers can stand on the same platform to jointly promote the progress of the project. The final image of the integrated hive is to meet the future sense and integration we hope, and it is also in line with the characteristics of the customer's corporate image "bee. The customer is satisfied with the appearance of the product.

Solution: 1. Make full use of the parametric design language to interpret this LED TV screen. When it is spliced into a whole, the visual integration presented in the appearance is shocking, and the products in the industry open the gap. 2. All the structures are cleverly hidden in the appearance, and the texture is made in the plane at the same time, making the product look exquisite and elegant, refining the intention of "honeycomb", which is in line with the corporate image of Abison Company.