With the continuous revival of the national tide, consumers are increasingly discovering that the old brands that can play, the taste permeated under the long cultural heritage background, make people more familiar, more comfortable and more at ease.
The speed of consumer's aesthetic development is faster than imagined. Green Umbrella is an old brand with 25 years of daily chemical experience in China and has a certain brand cognition foundation. For this reason, the design of Magpie packaging focuses on the upgrading and transformation of old brands, deeply excavates and uses the idea of combining Chinese traditional culture with the most fashionable trend, which not only increases consumers' confidence in buying, but also rekindles the fashion vitality of old brands. Let more young consumer groups pay attention to and buy products of old brands, and at the same time achieve the marketing purpose of independent communication.