Wilbao Company is a large-scale production of baking electric heating equipment, western kitchen electric heating equipment, Chinese kitchen electric heating equipment, food machinery equipment and drinking water electric heating equipment in South China. The company has experienced 20 years of precipitation and needs to build a series of products that meet the characteristics of its own brand.

The match design team serves Welbo Company: product strategy, product positioning, product identification, product line planning.

The visual product language is a unique "letter" for the brand. Match design is based on the existing products, based on the prototype and appearance plan, combined with interdisciplinary knowledge to reasonably optimize the internal structure of the product and control the cost to ensure the mass production of the product Landing and safe use. Visual recognition uses the product's window: black "glass" to integrate the functional parts. Use the "Angel Eye" UI element symbol to run through the series of products.

The aesthetic paradigm of commercial products: The beauty of equilibrium and symmetry.

The design of the integrated double-buckle handle not only simplifies the action steps of opening the door but also retains the firmness of the door lock. It is also much simpler visually.

"Angel Eye" UI Recognition Element Design

The design of the window on the sheet metal door not only retains the practicality of the window, but also retains the quality of the metal.

As far as possible, commercial products, functions, performance and cost performance account for a very large proportion. However, in the internal business environment, brand building, product identification and product line building can help enterprises to stand out.