Statistics show that, on average, nearly 50% of each person's life is related to bed, of which about 20% are before falling asleep. For a long time, the key sleep products such as mattresses have been defined as "large furniture", hoping not to change it as much as possible. Under such cognition, both the industry and the customers will be affected by the established influence to produce, consume, use and understand sleep products.

Focusing on the demands of core users, we have changed our vision, redefined and redesigned to create a sleep brand that is truly suitable for each individual's body size and sleep habits, professional safety, and often new, bringing spiritual support, comfort and emotional connection.

Starting from a mattress, UniSleep adhere to "fine granularity" and "tailor-made" products and services, treat each mattress as a system unit, deconstruct based on comfortable and healthy sleep, and reconstruct based on body data and sleep habits that vary from person to person. Explore more personalized products and service needs under sleep and rest scenes, and build a more comfortable, healthy, rich and meticulous sleep and rest time and space.

UniSleep by you, "common sleep needs, personalized needs solutions" (Unique solution for universal needs) "Uni" and "by you" echo each other, reflecting the personalization and uniqueness of sleep and conveying the proposition that "everyone can choose the most suitable sleep product. The colloquial SLOGAN is easy to understand and remember, catchy, reflecting the personalization of customized sleep, and is strongly associated with brand names, which is conducive to brand communication.

Sleep is a very personal thing, and good sleep products need one-on-one care. Every technical detail is an important part of achieving overall performance. We are committed to developing and designing scientific sleep products with stronger functions, more personalized and more imaginative functions, taking care of personalized sleep needs, and continuously improving the renewal of sleep to people. Ability to find everyone's sleep coordinates.

Sleep is free, and people who can fully enjoy and make good use of sleep power can devote themselves to the daytime world in a better physical and mental state. What we want to do is to let you sleep in the bed made only for you, wake up from a comfortable and healthy sleep every night, and embrace a fully renewed self.

Scientific and technological rationality is the bone, building every detail, natural aesthetics is the god, embedded in every inch of texture, cleverly blending balance reason, calmness and relaxation and comfort, "natural technologism" is the UniSleep design philosophy. Explore between rationality and sensibility, and use precise positioning of rationality to build a perceptual coat of private care. Beyond rationality is a stronger humanistic care.

The UniSleep logo is a combination of the gap shape formed by the module fit and the shape of the coordinate axis. The design is treated with positive and negative shapes, which represents the use of scientific and rational technology to bring each individual a unique sleep experience. In the font design, carefully adjust each line and anchor point, under the strict scale without losing freedom and flexibility, between opening and closing to make the line more appropriate, stretch comfortable at the same time full of vitality and humanistic sense.

We continue the logo design concept and create a set of visual recognition system with the coordinate axis as the core. The coordinate axis naturally has the ability to attract attention, and the negative shape is like the connection between mattress modules.

The overall packaging design also continues the concept of "natural technologism", presenting a relaxed and comfortable visual tone, making the packaging more green and environmentally friendly, but also more functional. The box type of UniSleep pillow packaging adopts a six-sided suspended buffer box, which integrates product packaging and transportation packaging. In addition, we set the contents of the instructions directly on the package, and the product information and instructions can be presented when the package is opened.

Existing mattresses are designed for durability, with a long life cycle and little interaction with users. In the process of use, internal components are prone to deterioration and damage, and the needs of users will also change. Each of us has different weights, different lengths of spine, different sleeping postures and biological clocks, and should not be on the same mattress.

"The most important personal care product" is our understanding of mattresses and all sleep products. With modular product design concept, deconstruction based on needs and functions, reshape the public's cognition of sleep, accurately fit, look comfortable, sleep more comfortably, so that more people can enjoy a good night's look.

The first modular mattress is accurate to each person's selection formula and the composition of each module. According to the standard height and weight, the smallest unit is selected, 7 kinds of soft hardness are selected, and the personal sleep feeling is customized. The freely replaceable module and the refreshing reminder box connected to the brand cloud on the side make the common use of the new to the extreme.

The top surface of the mattress is made of skin-friendly underwear fabric, which is comfortable and soft, and enjoys the freedom to sleep naked. Through quilting, 4 × 4 pieces are divided, and the internal modular design is echoed by the use of bright collision blocks. It can be quickly screened on the home page of e-commerce and generate brand association, and a unique series of sleep ecological product language can be formed. According to the different weight distribution of the body, the first four sections, head and neck, shoulder and back, waist and hip, and legs, can be customized in sections. At the same time, it adopts personalized support design, double bed double partition design, take-up and roll without disturbing each other, and the formula cards of two people are displayed on both sides of the end of the bed. Custom mattresses, more than one.

"From mattress to bedroom, from sleep to rest, from origination to co-creation". The UniSleep integrates natural aesthetics and modern technology, respects individual sleep needs, customizes personal sleep sensation, carefully protects everyone's sleep health, and allows more rest scenes and needs to be integrated into the brand's vision, continuously explores the new power of sleep renewal, and builds a comfortable sleep rest time and space.