In the first half of the 2021, inDare's "Brand Innovation" has joined hands with 30 brands to upgrade and helped 5 new brands to complete brand building from 0-1. Among them, inDare won 6 domestic and foreign design awards including the 2021 iF Gold Award and SG Singapore Good Design Award. We will implement the concept of "understanding young consumption in seconds" and continue to enhance the competitiveness and empathy of young brands from brand positioning, cognitive strategy, product packaging to cross-border brand experience.

InDare joined hands with "iPocket Love Bubble" to open a new era of trendy drinks. Through insight into the aesthetic preferences of the industry's target groups and distinguishing them from the existing market competition design, the symbol "I", which highlights the brand's core self-attitude, has been extended in various ways. The series of "I" symbol illustrations representing the characteristics of different tea tastes combined with the spatial graphic design representing "opening the door to exploration, express the infinite possibilities of exploring" iPocket "tide drinks.

As a senior brand of game notebook, "Asus Tianxuan" wants to better link with the Z era. InDare has gained insight into the consumer awakening of Generation Z: they are more willing to pay for their interests in pursuit of personalization. At the same time, the proportion of women in the electric competition circle is increasing, but the electric competition equipment is still biased towards men's preferences, starting from the real aesthetic trend and needs of consumers, the role image of the second-dimensional IP "Tianxuan Ji" is defined for ASUS Tianxuan, and a series of peripheral extensions are carried out.

InDare transformed the TrunkCoffe into a trunk coffee roaster, and tailored its identification system to help it quickly become a new local online red coffee brand. Through a series of actions such as brand image definition, identification system upgrade, and stable visual hammer, the brand effect of 1 1>2 is continuously enlarged.

InDare has refined a brand new brand slogan and communication concept for the ''toffee page'', and has carried out a series of extensions to let every big cup girl know that they have unique beauty, and each beauty is# very different#. Let "Milk Candy School" quickly enter the new brand of Tmall Treasure, becoming the Top 1 of the Tmall 618 category sales in 2021.

"Kuanhua" is a local independent designer home clothing brand in China. InDare keeps in mind its founder Dan's brand concept of "starting from the heart" and designs home clothing for it that is truly born for the family, and quietly falls freehand brushwork in a skin-friendly and soft life.

There are also more wonderful cases such as "ba-seus Beisi", "Black Toothpaste", "WYF Face Wash", "Grain Planet", "FNF", "Window of the World" and "Oranginal.

"TREEJUMP Surprise Commune" is inDare "Brand Innovation®"The biggest brand differentiation of its original brand lies in its original intention: to serve its own designers. We hope to provide a pure platform for the designers of our team in the Party A market of Nuo University in China, so that their unconstrained creativity can be realized, so that they can speak for their own design. Up to now, Surprise Commune has 4 products on the market, and the iF Design Gold Award was born here.