Zhi Xi-Brand Case Planning

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Zhi Xi-Brand Case Planning

2022-04-20 Beauty Care 3811 10 35

Zhi Xi-Brand Case Planning

2022-04-20 Beauty Care 3811 10 35

In 2020, the whole brand case design for "Nianxin" daily chemical personal protection brand will be carried out, the overall planning and design of "Zhixi" brand will be carried out, and the vi system will be carried out for the brand. Mi's marketing system and product line planning and design will be positioned and designed. The content includes brand logo design, brand tonal positioning, brand concept, brand market positioning, target customer group positioning, vi visual identification system, marketing strategy, product line planning, etc.

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Comment Board （10）

阿尔法@ 2022-04-21

If you don't understand, ask the series : I don't understand how you transferred from zhixi to GICHY, and I don't quite understand how the brand is related to the product. But the visual effect is good.

Design FUOwner 2022-04-21

Continued: It is also a small mistake in my work, because there is no original document for leaving. Because I changed my English name, and then some of my English translations still used the previous version of the translation, Chinese literal translation.

Design FUOwner 2022-04-21

This is the product design and planning, because the general image can only put 50 pictures at most, and the complete ppt is about 60 pages, so I cut it out. The product design idea is to incorporate the brand concept, plant essence, scientific skin care. A drop of fluid flowing from top to bottom is used to symbolize this concept. On the bottle shape, we combine the Chinese beauty national cheongsam in the shape of this fluid, and combine the line shape of the cheongsam collar with the plant essence fluid to develop the shape of this product. Reflect the brand vision: scientific skin care through plant essence can give users an elegant and noble way just like national cheongsam. The temperament of a beautiful and generous oriental beauty. Therefore, our online planning for different color matching and products is to convey that we have created corresponding products for users of different identities and ages. Then add. This version has changed its English name. The name GICHY is the Cantonese translation of the English literal brand Zhixi (the customer is the Guangzhou brand). This comes from the planner's idea. Ha ha ha ha ha

🆔傻仔👺🤏 2022-05-03

It should be an upper and lower episode, otherwise I can't understand it

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Design FU Owner 2022-04-20

In addition to logo design and copywriting planning, others are designed by myself, such as vi vision system, product bottle design, effect diagram, and the overall vision of this design proposal.

终南 2022-04-20

666666

怪带劲 2022-04-20

Feeling

皮皮卡 2022-04-20

The name feels good.

Design FUOwner 2022-04-20

I think name analysis is better, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha

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Zhi Xi-Brand Case Planning

Design FU

Zhi Xi-Brand Case Planning

Design FU

Freezing point hair removal instrument

Summary of Appearance Design of Air Purification Products

Outdoor sound

Dog drive design series

Comment Board （10）

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