How to combine the aesthetics of design with daily use?
This is a topic that designers will challenge all their lives. Especially in this era of rich material, people have long passed the era of only satisfying the attributes of goods and tools. In addition to practicality, people have more demands for use experience composed of cultural, spiritual and other attributes, especially the Z generation and millennials who are becoming the main force of consumption, and their pursuit of experience is more sensitive and diverse.

However, the shaver, a common protective article for men, has not changed much from that of more than ten years ago. It is still a plastic shell and still the same shape. The business promotion point is just its shaving performance, so that the shaver can only give full play to the value of shaving tools. After daily use, you will put it at home and throw it in a drawer instead of showing it generously, because it is really as old as the remote control of TV more than ten years ago, it is out of place with the surrounding fashionable environment.

Shaving is an important ritual for men in the early morning, and it is also the best time to examine oneself. As a group of creative 'men and women, 'how can the designers of Jiajian Geometry tolerate the ugliness of the morning? After some market research, the co-founder of Jiajian Geometry decided to start the razor project and set up a special project working group in Jiajian Geometry, which is run by Jiajian Geometry's Addition and Subtraction Life. From then on, a colored yoose shaver dedicated to changing the rough appearance of traditional shavers, getting rid of shavers as a tool attribute, making the ID design language that keeps pace with the times closer to young people, and making the experience of young people more fashionable and interesting, has gradually changed from concept to reality under the guidance of Jingchao.
Since the listing of nonferrous metals, it has won strong praise from the market.

This time, Jiajian Geometry launched the Tanabata Valentine's Day black gold gift box version. Paying tribute to people who, in order to create better products, endure loneliness and forget utilitarianism, immerse themselves in creation in a small lattice room, ecstatic for every burst of inspiration, and have never given up their love for design and the pursuit of a better life.

Service Customer: Yoose Colored
Design Team: XIVO DESIGN Geometry
Awarded: 2020 GOOD DESIGN AWARD Japan Excellent Design Award & Shenzhen Gift
Service Content: Brand Strategy | LOGO Design | VI Identification System | Packaging Design | Product Design | Structural Design | Handboard Supervision | Multimedia Vision