Brand side: Firstdot design

Awarded: iF Design Award 2024

Reporting Agency: One Point Design Consultation

Our service: award declaration | visual communication | booth construction | warehouse logistics | subsidy application

Scroll painting tea package
This design is the packaging of high-end compressed tea. It combines traditional Chinese tea culture with ancient Chinese scroll painting techniques, and combines taste art with visual art. Consumers can get two kinds of extraordinary enjoyment at the same time with only one purchase. Gently unfolding the scroll, an ink painting was revealed. At the end of the painting display, the main character of tea is presented. This will surprise consumers. This packaging design is not only unique and fascinating, but also gives the product a deep cultural significance. It will significantly enhance the brand value of tea products.

Only for exchange learning, non-commercial use, information from the German iF official website