Under Changbai Mountain, the small town Hefang.
Changbaishui Town is located in Erdaobaihe Town on the northern slope of Changbai Mountain. It is a lodging point for tourists to visit the mountain.
Surrounded by the Erdaobai River, a tributary of the Changbai Mountains, the project is strategically located & ecologically beautiful, and the client aims to create an immersive cultural holiday destination.

The brand graphics are extracted from the mountains of Changbai Mountain, the water waves of Erdaobaihe River and the houses of Changbaishui Town. The three images together shape the brand graphics with a sense of flow. The mobility brought by tourists injects new vitality into the local area, while constantly enriching the humanistic experience, guiding tourists from short-term tours to immersive humanistic experiences.

Service brand: long white water town
Customer industry: Wen Lu scenic spot
Service content: brand slogan, Logo design, VI design, guide design