Product Name: Tea Partner
Creative Team: Gallifer Design
Award: German IF Design Award
Design concept: CLF Galifo designed this set of high-end refreshment packaging named tea surplus grain. The packaging design structure adopts split and integrated design. In terms of use and presentation, it can be a set of advanced refreshment trays or a small package can be taken out separately to share refreshments. This package means drinking tea and talking about eating surplus grain. On the whole, the allusion of the ancient Chinese culture Xuanwei real Guiguzi drinking tea in Qingxi Yunmeng Valley is depicted on the packaging through modern illustrations, thus injecting the soul of traditional culture into this packaging, which improves the connotation of this packaging and gives consumers who buy this refreshment packaging an imagination space to read the meaning. And the built-in intimate health configuration table is more caring for consumers. The intimate tips on how to match tea and refreshments also enable consumers to have a better consumption experience and provide a carrier for brand value. This high-end refreshment packaging named "Cha Shi Yu Liang" adopts a split and integrated design in the packaging design structure. It can be used as a set of advanced refreshment trays, or it can be taken out of the small package to share refreshments. The packaging means having a tea time with chat and grain snacks. The overall visual focus is on the depiction of ancient Chinese culture Xuanwei real person Guiguzi drinking tea in the Qingxiyunmeng Valley and the allusions are depicted on the packaging through modern illustrations. The soul of traditional culture is injected into this packaging, which makes this The connotation of the packaging has been improved, and consumers who buy this refreshment packaging have the imagination space to get the meaning. And the built-in snack suggestion card tells consumers how to match tea and refreshments, which providing a better consumer experience and brand value.
About Gallifer:
CLF Gallifer Design is a design company that provides design services for Apple CEO, Panasonic, Huawei, etc. It is a representative design company that China's industrial design has entered the international stage. The company proposes a service model of "product planning, industrial design, brand marketing consulting, covers enterprise diagnosis, product strategy, industrial design, structural design, production management, brand strategy, brand positioning, brand design, brand marketing promotion (full-network marketing, video production, new product release, etc.). Covered industries include smart hardware, smart home appliances, industrial equipment, medical equipment, consumer electronics, automobiles, etc. Galifo Creative Building is located in Xiangnian Square, Nanshan District, Shenzhen, with an area of more than 3500 square meters. With world-class design standards, Gallifer has conquered many global brands, including Apple CEO, Panasonic, Intel, Huawei, China Tobacco, China Aviation Industry, China Banknote, China Electric Power, China Resources, Country Garden, Evergrande New Energy, Tencent, ZTE, Haier and other top 500 and China's leading enterprises, and more than 100 top 10 central enterprises, and has created a number of explosions with sales of more than billions, the team has won international design awards such as Reddot/IF/IDEA.
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Illustration is so complicated, how to draw it?
Design company?
It can distribute the creativity used in front of everyone in a split way, and it can be integrated, and then use Guiguzi to make tea and talk about the comfort, quiet, wonderful and creative.