Bagou is an online celebrity brand specializing in instant noodles. In the past few years, with its unique, young and fashionable image, it has established its solid brand foundation, and with the continuous expansion of brand influence, it has confirmed its own Brand value. We re-positioned the brand of Bagou to sort out the "Bagou Old Powder Record", taking the authentic old taste of the city as the starting point to help Bagou upgrade its brand and reshape its visual identification system.
Its systematic packaging, the creative inspiration comes from the brand's requirements for the integrity of the picture and the in-depth exploration of the grid system. Based on the above two points, we created its exclusive "Ba" grid system for Bagou, and cleverly used "Ba" The word "Ba" divides the name, information, selling points and other functions of the picture into regions, which not only follows the requirements of brand packaging systemization, but also shows the uniqueness of the Bag, supplemented by the exposure of the brand mascot and the rich picture performance, the products of the old fan of the dog are unique.