Packaging Design of Goodnight Cream Plant Beverage Directly Related to the Efficacy of Goodnight Sleep Products | Zhiyuan Xingfang Packaging Design
Miaofang Sanbao Packaging Goodnight Cream Packaging takes "Miaofang Materia Medica and Sleeping Quietly" as the core, completely follows the design language of Miaofang Sanbao Family, with deep Tibetan blue as the main color, representing the quiet night sky, retaining the series of iconic bronzing crescent moon star moon super symbols, echoing the product positioning of good night sleep aid, integrating herbal line drawing patterns, GABA molecular structure and selenium element identification, and selenium element identification, visualizing traditional herbal culture and science.
Good night cream plant beverage packaging outer box inner strip bag set of visual unity, gift box interior bronzing lining, strengthen the cream product exquisite ritual feeling, not only and good night drink, Wei 'an drink to form a complete product family, but also through color, dosage structure to make differentiation.
The box body adopts high-grade matte navy blue to echo the quiet atmosphere at night, distinguish the black version of good night drink, and make color distinction with different dosage forms of the formula. The blue is quiet and soothing, which is in line with the temperament of sleep aid products. The golden process has strong contrast on the blue background color. The embossed gilding crescent moon star graphic continues the super symbol of good night series, which is directly related to the product function of good night sleep and the visual memory point.
The Miaofang Sanbao series includes three plant beverages: Goodnight Drink, Goodnight Cream and Wei 'an Drink. The goal is to establish a unified family brand visual system. Each product has strong brand identification commonality, and is distinguished by functions through exclusive symbols and colors, taking into account the advanced texture of large health gift boxes, to create a complete set of matrix series products.
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