The product design team takes ''super definition'' as the core strategy, defines the visual symbols of the product full of childlike feelings such as cute pet shape and sweet color, and refines the corresponding value of the baby's sleep, play, interaction and other key scenes. The perfect integration of design and technology makes it meet the parenting needs of the new generation of parents in multiple scenes and emotional product needs, help the new brand to seize the high-end market on the sub-track of the baby monitor and establish brand mental barriers.

Customer Service: Early and Young Intelligent Technology
Service Team: Rhett Design Products
Service Content: Policy Definition | Symbol Visual Definition | Appearance Design | CMF Design | Structural Design
Service hours: 2021

The new generation of parents pay more attention to scientific and refined parenting, thus deriving more demand for child care products. Most of the baby care instruments on the market have single appearance, uneven quality, imperfect functions and serious homogenization of categories. Starting from the brand concept of "every baby is worth being guarded" of early and young intelligence, Rhett's design and products are based on the emotional design concepts of "guarding" and "accompanying", it innovatively creates a full-time non-contact monitoring hard core function and toy-like safe accompanying early and young baby monitor.

# Design Highlights
1. adorable pet modeling: inspired by deer, rabbit, cat and bear, the naive style of small animals is outlined with round lines, which perfectly matches the pure and lively character attributes of the baby and conveys the feelings of "guardian" and "companionship" of parents.

2. Candy Color: Choose the dreamy, gentle and low-saturation macaroon color system to ensure the baby's visual comfort and create a colorful and warm fairy tale atmosphere.

3. Skin-friendly material: The camera is wrapped with food-grade silicone, and the high-grade skin-friendly double-layer fabric covers the body to avoid bumping and relieve the impact of the baby, while changing the cold touch of the monitoring product.

4. Hard core technology: UWB biological radar chip is included, which can monitor the baby's sleep, heart rate, breathing, movement and crying data changes in full-time and non-contact. At the same time, it has obtained the support of nearly 200,000 infant big data, established the baby sleep assessment mechanism and implanted it into the product system.

5. Full scene protection: supports two installation methods of flat and child bed; Remote voice and children's songs and fairy tales play two-way interaction to appease the baby; Time photo album records the growth moment and helps parents and babies grow up in a beautiful way.