When we make a design, we usually judge the current aesthetic direction and cater to the mainstream aesthetic trend of the market. Most consumers do not know what kind of product they want. At this time, we need "big factories" to carry out user education, and small factories are right to follow suit;

Some time ago, the "grater" of the great industrial design god "Ivey" was criticized by the public aesthetics. I personally agree with the evaluation of the "Li Jianye" teacher on this matter-quote the original text:

The current problem of Apple's industrial design is that it is too greasy, and this Mac Pro and monitor are the only designs that are not too greasy in recent years. Perhaps it is because of the positioning of professional users and the pricing of high and low prices. Designers do not take much care of the mainstream aesthetics of commerce here. This mainstream aesthetics is greasy and exquisite. Returning to the pile of mobile phones that I saw in Electric Appliance City the day before yesterday, I believe.

The "greasy design" designed in May 2014, which has not been eliminated until now. At that time, the mobile power supply still spent a lot of thought on the rounded corner design "and 2.5D arc surface (iPhone6 the design semantics after the listing)" macaroon avant-garde color matching, which was almost not recognized by PM. After communication, this scheme is suitable for young users' aesthetics, young users are also the mainstream consumer KOL in the market. Fortunately, the launch of iPhone 6 has created the hot sale of this mobile power supply. Now it seems that it is really "greasy", not like or outstanding, we call it neutral design.

Product Design: 2014.5 14
Design and arrangement: 2019.07 16th
Brand: aigo patriot