Building a brand must be one enterprise, one policy, which needs to be based on the resource endowment of the enterprise, and "Tibetan incense family" is a name that conveys accurately and has no ambiguity, and "Tibetan incense family" is a Tibetan family.
Therefore, we want to take advantage of the knowledge that has a cultural matrix (the culture recognized by the vast number of consumers can achieve the effect of being clear at a glance and seeing it as before) deeply rooted in the hearts of the public. Therefore, we chose the image of the auspicious three treasures, which was all the rage at that time, to carry out the secondary creativity and completed the super IP drawing.
With the cultural matrix, how to express this requires professional craftsmanship. The Lemet team did not draw some cute and cute characters. We hope that this brand character looks like a cartoon IP character with exotic style, but it is not so young. It is a unique appearance in the close-up of characters. These brand characters are matched with unique and creative design fonts, the prototype of the exclusive brand visual image of a Tibetan incense family is basically completed.